Methods, Tools
Market research, Competitive Benchmarking
Buzz Reports, Popular Media Scan
Innovation Sourcebook
Opportunity Map
Ten Types of Innovation Framework
User and Persona research and analysis
User group identification
The fresh startup has recently started to design their second game. How to be recognized and relevant while growing in an already over-saturated and highly competitive market? How and what to learn from the previous experience of their first product development? How to refine design to the segmented user group? What is the best innovation strategy and process for them?
Sapphire Bytes, Mobile Game Startup Innovation Process Development, Budapest, Hungary | 2019
Market research, Competitive Benchmarking
Buzz Reports, Popular Media Scan
Innovation Sourcebook
Opportunity Map
Ten Types of Innovation Framework
User and Persona research and analysis
User group identification
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